Oral Care Challenger Ordo Calls for Axing of Tax on Children’s Dental Products – The Grocer
In a bold move to enhance oral health accessibility for children, innovative oral care brand Ordo has publicly advocated for the removal of taxes on children’s dental products. As featured in The Grocer, this call aims to ease parents’ financial burden and promote better hygiene practices for kids nationwide. This article explores Ordo’s campaign and the critical role tax policies play in shaping children’s oral health outcomes.
Why Is Tax on Children’s Dental Products a Barrier to Oral Health?
Children’s dental care products, including toothpaste, toothbrushes, and floss designed specifically for young users, are often subject to sales tax or VAT, which can increase their price significantly. For families managing tight budgets, these added costs can discourage regular purchase, adversely impacting children’s oral hygiene. Here’s why the tax is problematic:
- Increased costs: Taxes raise the retail price of essential dental products, limiting affordability.
- Disproportionate impact on low-income families: Those with less disposable income are more sensitive to price hikes on basic health necessities.
- Lower preventive care: Higher costs can reduce frequency of product replacement, which is crucial for effective oral hygiene.
Who Is Ordo? A New Challenger in the Oral Care Market
Ordo is an emerging oral care brand disrupting traditional markets with its innovative, child-friendly dental products designed for effectiveness and ease of use. Focused on building healthy habits from an early age, Ordo combines science-backed formulations with engaging packaging to appeal to children and parents alike.
By addressing the economic and behavioral barriers to good oral hygiene, Ordo is championing a shift in the industry—one that prioritizes accessibility and affordability, particularly in the pediatric segment.
Ordo’s Case for Tax Removal on Children’s Dental Products
In their recent coverage by The Grocer, Ordo outlined several compelling reasons to eliminate tax on children’s dental care essentials. Their key arguments include:
- Supporting Public Health: Removing tax would encourage widespread use of oral care products, lowering the incidence of cavities and gum disease in children.
- Reducing Healthcare Costs: Preventing dental problems early can significantly reduce the need for costly dental treatments in the future, easing pressure on national health services.
- Promoting Equality: Tax removal would make quality dental care products accessible to families across different income levels.
- Boosting Industry Innovation: Lower product prices could stimulate demand, encouraging companies like Ordo to invest further in children-focused oral care solutions.
Benefits of Tax-Free Children’s Dental Products
Removing tax from children’s oral care items brings numerous advantages to families, healthcare systems, and retailers. Let’s summarize them in the following table:
| Benefit | Impact |
|---|---|
| Greater Affordability | More families can afford quality oral hygiene products, improving daily care routines. |
| Improved Oral Health | Consistent use reduces dental decay and promotes healthy smiles. |
| Lower Long-term Costs | Prevention reduces expensive dental treatments and complications. |
| Enhanced Market Competition | Brands like Ordo innovate more when consumer demand rises. |
Practical Tips for Parents to Promote Children’s Oral Hygiene
While change in taxation policy may take time, parents can take proactive steps today to nurture effective dental habits in their children:
- Choose age-appropriate products: Use toothpaste and toothbrushes specifically designed for children’s needs.
- Make brushing fun: Use colorful designs, songs, or apps that encourage regular brushing routines.
- Supervise brushing: Help children brush correctly for the recommended two minutes, twice a day.
- Limit sugary snacks: Reduce consumption of sugary foods and drinks that contribute to tooth decay.
- Visit the dentist regularly: Schedule routine checkups to catch dental issues early.
Case Study: Ordo’s Impact on Families
Through customer testimonials and recent market studies, Ordo has demonstrated its positive influence on children’s oral care habits.
“Switching to Ordo’s toothpaste made brushing exciting for my 5-year-old. The taste is great, and I feel confident knowing it’s specially formulated for kids’ teeth.” – Sarah, London
In a small survey, 85% of parents reported better brushing compliance with Ordo products compared to their previous purchases, highlighting the importance of child-friendly design fused with affordability.
Conclusion
Ordo’s campaign to eliminate tax on children’s dental products is a crucial step toward improving oral hygiene among young populations. By advocating for tax removal, Ordo not only supports healthier kids but also contributes to reducing long-term healthcare costs and promoting fairness. In the meantime, parents and caregivers can adopt practical strategies to ensure children get the best care possible.
As the oral care industry evolves, staying informed about market developments, tax policies, and innovative products like Ordo’s will help families make beneficial oral health decisions.
